The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor …
- 01279 793 723
- hello@888websites.com
- Mon - Fri: 9:00 - 18:30